VU Apex Campus

Virtual University BS Business Administration (BBA)

The Virtual University Bachelor of Science in Business Administration program focuses on teaching essential business principles and advanced leadership skills to students. By specializing in business administration, students can develop the critical management, interpersonal, and professional skills necessary for advancing their careers in various industries.

The program is designed to be completed within four years, and it is primarily intended for candidates who have a commerce and business background. However, individuals with arts and science backgrounds can also apply to the program if they meet the necessary admission requirements. This program provides a comprehensive education that prepares students for success in the ever-evolving business landscape.

Objectives

  • The curriculum of this program is continually evolving and is designed to impart a thorough understanding of essential business principles, as well as advanced leadership skills, to the students. By completing this program, students are equipped with the necessary knowledge and skills to function more effectively in a business-driven economy. The program emphasizes providing a comprehensive education that prepares students to succeed in various industries by developing their management, interpersonal, and professional skills.
  • By enrolling in this program, students will gain an understanding of how businesses operate within the broader economic context. They will learn about the key functions of companies, including accounting, finance, operations, and marketing, and how these functions work together to ensure the smooth functioning of an organization. This program provides students with insight into how businesses operate and prepares them to work effectively in various roles within organizations. The program’s curriculum is designed to help students develop critical thinking and problem-solving skills, and gain practical experience through projects and internships. Through this program, students will gain the knowledge and skills necessary to succeed in a business environment.
  • This program is designed to assist students in exploring how technology and innovation can aid organizations in creating a competitive advantage that is sustainable. This implies that the program will delve into how technology and innovation can help organizations establish unique products or services, streamline operations, reduce costs, and improve efficiency. Additionally, the program will focus on how technology and innovation can aid organizations in remaining competitive over the long term by adapting to changing market trends and consumer preferences. By examining these topics, students will gain insight into the importance of technology and innovation in fostering sustainable competitive advantages for organizations.

Eligibility

(I) for Students 12-Years Education

  • A minimum of 45% marks in Intermediate (FA/FSC/ICS/I.COM) or a comparable certification approved by IBCC is required.
  • Candidates who have completed ‘A’ levels must provide an equivalence certificate from the Inter Board Committee of the Chairman in Islamabad.
  • Candidates with less than 45% marks can be admitted after completing the “Zero Semester“.

 (II) For Students with a 14-Year Education (Entry Route)

  • A of minimum 45% marks in 14 years of education obtained from a university or institute recognized by HEC.
  • The Equivalence Committee will determine, on a case-by-case basis, the number of courses required to complete a BS degree as well as the duration of the residency.

Course Exemption

Students who have already completed 14 years of education and those wishing to transfer their credit hours from other universities are eligible for course exemption.

Degree Duration

This program is a four-year full-time course, divided into eight semesters, each semester has at least 18 weeks for teaching and examinations.

Specialization Area

In their final year, the students must choose a specialization area from the following options:

  • Marketing
  • Finance
  • Human Resources
  • Management
  • Banking

Virtual University BBA Subjects

Semester 1

Course Code Subject Title Type Pre Requisite Credit Hours Specialization
CS101
Introduction to Computing
Required
3 (Theory:3), Practical:0)
MGT211
Introduction To Business
Required
3 (Theory:3), Practical:0)
ENG101
English Comprehension
Required
3 (Theory:3), Practical:0)
MTH302
Business Mathematics & Statistics
Required
3 (Theory:3), Practical:0)
SOC101
General Mathematics
Required
3 (Theory:3), Practical:0)
ETH202
Ethics (for Non-Muslims)
Elective
2 (Theory:2), Practical:0)
ISL202
Islamic Studies
Elective
2 (Theory:2), Practical:0)
VU001
Introduction to e-Learning
Required
1 (Theory:1), Practical:0)

Semester 2

Course Code Subject Title Type Pre Requisite Credit Hours Specialization
ECO401
Economics
Required
3 (Theory:3), Practical:0)
ENG201
Business and Technical English Writing
Required
ENG101
3 (Theory:3), Practical:0)
MGT101
Financial Accounting
Required
3 (Theory:3), Practical:0)
MGT503
Principles of Management
Required
3 (Theory:3), Practical:0)
PSY101
Introduction to Psychology
Required
3 (Theory:3), Practical:0)
PAK301
Pakistan Studies
Required
Content
2 (Theory:2, Practical:0)

Semester 3

Course Code Subject Title Type Pre Requisite Credit Hours Specialization
MCM301
Communication skills
Required
ENG101 ENG201
3 (Theory:3), Practical:0)
MGT111
Introduction to Public Administration
Required
3 (Theory:3, Practical:0)
MGT301
Principles of Marketing
Required
3 (Theory:3), Practical:0)
MGT401
Financial Accounting II
Required
MGT101
3 (Theory:3), Practical:0)
MGT610
Business Ethics
Required
MGT211
3 (Theory:3), Practical:0)

Semester 4

Course Code Subject Title Type Pre Requisite Credit Hours Specialization
ACC501
Business Finance
Required
MGT101
3 (Theory:3), Practical:0)
ECO610
Issues in the Economy of Pakistan
Required
3 (Theory:3, Practical:0)
EDU101
Foundations of Education
Required
3 (Theory:3), Practical:0)
ENG301
Business Communication
Required
ENG101 ENG201
3 (Theory:3), Practical:0)
MGT501
Human Resource Management
Required
3 (Theory:3), Practical:0)

Semester 5

Course Code Subject Title Type Pre Requisite Credit Hours Specialization
ECO402
Microeconomics
Required
3 (Theory:3), Practical:0)
IT430
E-Commerce
Required
CS101
3 (Theory:3, Practical:0)
MGT201
Financial Management
Required
ACC501 MGT101
3 (Theory:3), Practical:0)
MGT502
Organizational Behaviour
Required
ENG101 ENG201
3 (Theory:3), Practical:0)
MGT611
Business & Labor Law
Required
MGT211 MGT501
3 (Theory:3), Practical:0)
STA301
Statistics and Probability
Required
MTH302
3 (Theory:3, Practical:0)

Semester 6

Course Code Subject Title Type Pre Requisite Credit Hours Specialization
ECO403
Macroeconomics
Required
3 (Theory:3), Practical:0)
MGT402
Cost & Management Accounting
Required
MGT101
3 (Theory:3, Practical:0)
MGT411
Money & Banking
Required
MGT211
3 (Theory:3), Practical:0)
MGT603
Strategic Management
Required
MGT503
3 (Theory:3), Practical:0)
STA630
Research Methods
Required
STA301 MTH302
3 (Theory:3), Practical:0)

Semester 7

Course Code Subject Title Type Pre Requisite Credit Hours Specialization
MGT510
Total Quality Management (alt. code=MGMT510)
Required
MGT503
3 (Theory:3), Practical:0)
MGT613
Production / Operations Management
Required
MGT503
3 (Theory:3), Practical:0)
MKT501
Marketing Management
Required
MGT301 MGT503
3 (Theory:3), Practical:0)
BNK601
Banking Laws & Practices
Elective
MGT411
3 (Theory:3), Practical:0)
Banking
FIN621
Financial Statement Analysis
Elective
MGT101 MGT201
3 (Theory:3), Practical:0)
Finance
FIN622
Corporate Finance
Elective
ACC501
3 (Theory:3, Practical:0)
Finance
FIN623
Taxation Management
Elective
MGT101
3 (Theory:3, Practical:0)
Finance
FIN625
Credit & Risk Management
Elective
MGT201 MGT411
3 (Theory:3, Practical:0)
Banking
HRM624
Conflict Management
Elective
MGT501
3 (Theory:3, Practical:0)
Human Resource Management
MGMT611
Human Relations (alt. code=HRM611)
Elective
SOC101 MGT501
3 (Theory:3, Practical:0)
Human Resource Management
MGMT623
Leadership & Team Management – MGMT623 (alt. code=HRM623)
Elective
MGT501 MGT502 MGT503
3 (Theory:3, Practical:0)
Human Resource Management
MGMT623
Leadership & Team Management – MGMT623 (alt. code=HRM623)
Elective
MGT501 MGT502 MGT503
3 (Theory:3, Practical:0)
Management
MGMT625
Change Management
Elective
MGT503 MGT502
3 (Theory:3, Practical:0)
Management
MGMT628
Organizational Development (alt. code=HRM628)
Elective
MGT501 MGT502 MGT503
3 (Theory:3, Practical:0)
Management
MGT604
Management of Financial Institutions (alt. code=BNK604)
Elective
MGT411 MGT503
3 (Theory:3, Practical:0)
Banking
MGT661
Final Project – I
Elective
STA630
3 (Theory:3, Practical:0)
MGTI661
Internship Report – I
Elective
3 (Theory:3, Practical:0)
MKT610
Customer Relationship Management
Elective
MGT301 MKT501
3 (Theory:3, Practical:0)
Marketing
MKT621
Advertising & Promotion
Elective
MGT301 MKT501
3 (Theory:3, Practical:0)
Marketing
MKT624
Brand Management
Elective
MGT301 MKT501
3 (Theory:3, Practical:0)
Marketing

Semester 8

Course Code Subject Title Type Pre Requisite Credit Hours Specialization
MGMT627
Project Management
Required
MGT503
3 (Theory:3), Practical:0)
MGT520
International Business
Required
MGT211 ENG301
3 (Theory:3), Practical:0)
MGT602
Entrepreneurship
Required
MGT211
3 (Theory:3), Practical:0)
BNK603
Consumer Banking
Elective
MGT411
3 (Theory:3), Practical:0)
Banking
FIN630
Investment Analysis & Portfolio Management
Elective
ACC501
3 (Theory:3), Practical:0)
Finance
HRM627
Human Resource Development
Elective
MGT501
2 (Theory:2), Practical:0)
Human Resource Management
MGMT630
Knowledge Management
Elective
MGT503
2 (Theory:2), Practical:0)
Management
MGT662
Final Project – II
Elective
MGT661
3 (Theory:3, Practical:0)
MGTI662
Internship Report – II
Elective
MGTI661
3 (Theory:3, Practical:0)
MKT630
International Marketing
Elective
MGT301 MKT501
3 (Theory:3, Practical:0)
Marketing

Assessment of Study Progress

The student’s academic progress evaluation is based on continuous assessment throughout the semester, including assignments, online quizzes, Graded Discussion Boards (GDBs), and mid-term and final term exams. The mid and final-term exams are conducted at VU’s designated exam centers and typically account for 80-85% of the total marks for a course.

Project or Internship

  • Students must complete a final year project of 3 Credit Hours, BS in Business Administration program. Students must consult their advisor before selecting a final project. They must submit a written report and may be asked to present it.
  • Internship course students must complete a 6 to 8-week internship in an organization and obtain an internship letter from that organization. Students who are currently employed are exempt from the internship requirement but must submit a project

Degree Awarded

In order to be awarded a BS in Business Administration program, a student must complete at least 134 credit hours of coursework with a minimum Cumulative Grade Point Average (CGPA) of 2.0 out of 4.

Virtual University BBA Fee Structure

Degree Program Admission Fee Registration Fee Security Fee Admission Processing Fee Semester Enrollment Fee Per credit hour fee Fee of Convocation Fee payable at admission
BS
3,000
2,500
2,000
500
1,000
935
2,000
11,905

Semester Fee

The semester fee within Pakistan is approximately Rs. 17000/-

Fee Structure for Overseas

Disclaimer

  • The courses are regularly reviewed to ensure they are up to date with those taught at top universities, taking into account the needs of local industry and the job market.
  • The University may change its fee structure from time to time.
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